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What the life and death of Cambridge Analytica tells us about politics — and...

The implosion of Cambridge Analytica has made clear how politics often works in our increasingly digital world. According to British public filings, Emerdata was incorporated in August 2017 and Rebekah Mercer and her sister were appointed to its board on March 20 of this year, days after news broke of the Cambridge Analytica scandal. Cambridge Analytica, meanwhile, appeared to leave the door open to selling its data and other key assets to some other company. We know that a Cambridge University researcher collected granular Facebook data on 87 million people in 2014 and shared it with Cambridge Analytica, according to Facebook. Those advertisers then try to get us to do things -- buy stuff, vote for people, vote against other people. This is an ecosystem in which we long have been willing participants. Craig Timberg is a national technology reporter for The Washington Post. Follow @craigtimberg Tony Romm is a technology policy reporter at The Washington Post. He has spent more than eight years covering the ways that tech companies like Apple, Facebook and Google navigate the corridors of government -- and the regulations that sometimes result. Follow @tonyromm Sarah Ellison is a staff writer based in New York for The Washington Post.