Is Nike’s gamble on Kaepernick paying off?

Is Nike's gamble on Kaepernick paying off?

Nike is a business, and their decision to make Colin Kaepernick the star of their new ad campaign wasn’t just a political move, it was a business move. But is it paying off? Sales surged in the days immediately after the campaign’s announcement, but Nike stock is still down from where it was at the beginning of the week. #Tucker

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