
Two national institutions with substantial influence over the lives of ordinary Britons clashed on Monday, when the Conservative party attempted to cash in on the popularity of Love Island by producing knock-off merchandise inspired by the show.
Theresa May’s party announced on Monday afternoon it had produced special “Love Island water bottles” in the style of those used by contestants on the dating reality TV show, offering them as a competition prize. Unlike the merchandise used by stars of the ITV2 series, which feature contestants’ names, the Tory versions carry slogans such as: “Don’t let Corbyn mug you off”.
“Yeah that’s right – we’re giving away Love Island water bottles for the final (obviously),” the party said on its website, announcing the competition before the programme’s highly anticipated Monday night finale.